Join our alpha testing

Say it once.
Pip remembers.

Snap, say or type what you ate. Next time, it’s just “my usual breakfast”.

01 · Log it your way

Snap it, say it or type it

Snap it.

Point at your plate. Add a word for what the photo can’t show.

Say it.

“Two eggs, sourdough and a flat white.” Like texting a friend.

Type it.

Breakfast, lunch and dinner in one message. Pip splits them.

02 · Less repeating

Once is a meal.
Twice is your usual.

Pip remembers your portions and your regular meals. The more you log, the less you type.

  • Tap it
    Usually around nowEggs, sourdough and yogurt · 712 kcal
    Log it
  • Say it

    “My usual breakfast.”

    4 foods, exactly as last time.

  • Change it

    “My usual, 2 eggs instead.”

    Only the eggs change.

  • Your portions

    “Chicken and rice.”

    Your 150 g and 200 g, not a guess.

03 · Just tell it

Tell it.
Don’t tap through it.

Fix a portion, move a meal, ask what’s left. Pip shows you the change. Undo is one tap.

  • “Add a banana to breakfast”
  • “Delete the coffee”
  • “Log my usual dinner for tomorrow”
  • “What did I eat yesterday?”

04 · Pip and its competitors

Same job.
Less friction.

How Pip and three popular trackers handle everyday logging jobs, from each app’s help pages, checked 4 October 2026.
JobPip alphaMacroFactorMyFitnessPalCronometer
Log by photo, voice or textYesYesYesYes
Your usual, againSay “my usual breakfast”, or tap onceLibrary → Recipes → LogMy Meals → pick → add. Voice can’t use saved mealsSearch custom meals → add
Your usual, with some changes“My usual breakfast, 2 eggs instead”Log it, then edit the entryLog it, then edit the entryLog it, then edit the entry
Fix, move or delete an entryTell Pip, then confirmTap the entry and editTap the entry and edit. Coach can’t logTap the entry and edit
PriceFree during the alphaThen a highly competitive price. Alpha testers get a founding price.$71.99 a year. No free versionFree; photo and voice need Premium, $79.99 a yearFree; photo and voice need Gold, $59.99 a year

From each app’s help pages and the US App Store, 4 Oct 2026. Yearly list prices; promotions vary. Pip is in alpha and will change.

05 · Lose, gain or maintain

Goals

Get your calorie targets in a minute.

Track your weight through trends.

We adjust your calories accordingly.

It gets to know you.

Pip is your companion.

Every meal teaches Pip a little more. Over time it becomes more proactive, finds insights in your eating patterns and habits, and makes tracking even more effortless.

Coming soon

Free alpha

Get your
invite.

We’re starting with a small first batch of testers, so we can improve Pip quickly with your feedback. Fill in the quick form and you’re on the list to test Pip for free.

we read every answer.

Web app or phone app?

Pip runs in your phone’s browser and installs to your home screen. A native app is under development.

Is it really free?

Yes, everything, for the whole alpha. No card. Alpha testers get a founding price.

How accurate is it?

Clear amounts give the best numbers, and Pip keeps the portions you confirm, so your next log starts from your numbers. You can always correct a meal.

Do I need to know my macros?

No. Pick lose, gain or maintain and Pip sets calorie and protein targets for you.